They play how much, now?

According to GigaOM, in Q2/2006 Blizzard made $30,000,000 from their 5,000,000 Chinese subscribers who, GigaOM quotes (but from where I'm not sure), pay approx. US4¢/hr to play.

$30m per quarter means $10m/month (on average).
$10m / 4¢ (per hour) = 250,000,000 hours.
250m hours / 5m players = 50 hours.
So on average, each Chinese player plays WoW for...just 50 hours per month?

Oddly enough, that really isn't much.

When I used to play, I could easily play for 2-3 hours every weeknight, plus the same (or more) on weekends. I'd be up early on weekends and get in a good couple of hours before Liz would be up, and then sometimes get in another hour or two after that as well. We'd go out somewhere for the afternoon/evening, get home, and I could easily put in another couple of hours before bed.

2-3 hours per weeknight + 12 hours per weekend (both days) = 22-25 hours per week.
4 weeks + 3/4 'extra' days per month = 100+ hours of WoW per month.

So I played twice as much as the average Chinese player, and I was just a casual-hardcore player.

True hardcore players would put in even more time, possibly as much as 150 hours per month. Raiding on multiple weeknights (4 hours per) would easily jack your monthly hours up that high.

I know what you're saying. What about Chinese Gold Farmers. They're on 24/7 (except Tuesdays). Allowing downtime for Tuesdays, let's say 29 days per month, at 24 hours per day, = approx. 700 hours. So one Chinese Gold Farmer = approx. 14 recreational players.

Unless...all of the Chinese players are Gold Farmers. How ironic would that be.

Assuming the average Chinese player is on for 50 hours, and the average Chinese Gold Farmers is on for 700 hours, given that there is 5,000,000 of them and together they play for a combined 250,000,000 hours, I'm sure there's a quadratic formula that would let you work out the ratio of Players to Farmers. I'm good with Maths, but I can't be stuffed working it out.

Anyone want to take a shot at it?